• AGL-28Reasons-1
  • AGL-28Reasons-2
  • AGL-28Reasons-3

28 reasons to switch to AGL.

This aggressive tactical campaign developed by Zebra Direction aimed to rapidly reclaim Victorian market share for AGL Energy, and minimise the impact of competitor campaigns leading into the end of financial year.
Incorporating high volume media including Victorian dailies, regionals, community news buyouts, and commuter press supported by saturation letter box drops, high impact digital and radio. A highly impactful campaign.